日本制造
内容简介：
1946年，日本式代表企业长期崛起在世界之巅背后，究竟蕴藏着什么不为人知的故事呢？
作者简介：
盛田昭夫（Akio Morita），日本索尼公司创办人之一、名誉董事长，日本著名企业家,是具有国际眼光和先进思维方式的企业管理者。被誉为“经营之圣”，与被誉为“经营之神”的松下幸之助齐名,在经济界是中国企业家学习的榜样。著有《学历无用论》 《新实力主义》等作品。
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最新评论：
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OOI2018-05-19只看了前半部分，虽然后半部分可能更重要，我也想成为索粉啊
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ShayneのZ2017-09-01大法真的好，盛田昭夫也不是神，只是思维方式领先了一整个时代的固执者。
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simon2017-10-03前篇百废待兴的时期 Sony 是如何创新成功的故事更吸引我，虽然后篇的经营产业思考也很详细，终于还是觉得像一个老头不停地在耳朵旁边絮絮叨叨。
最新书摘：
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目送飞鸿2024-04-27Ironically, some of the technology that made this new recording breakthrough possible was pioneered in the United States, but American companies nowadays seem more interested in service industries than in turning new technologies into attractive products that will be enjoyed by a vast number of consumers. A theme that I feel must be struck over and over again is the danger to America of exporting its production. Rather than devoting their attention to making products competitive over the long haul, many American managers are still prone to looking for good merchandise at the lowest prices to produce quick profits. This results in a growing number of American firms seeking Japanese and other makers as the source of supply of products with American brand names. A certain amount of this kind ...
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目送飞鸿2024-04-27Having said so much about how competition has worked to make our industry great, I must admit there is another side of the picture, which is that excessive competition is at work in our society today. It exists in education and in social life, and it has actually destroyed many young lives. The competition for a place in school is intense. And because entrance to the “best” schools is based completely on merit, the only way to get in is through competitive examination. This has led to the making of Japan’s famous “education mothers,” who force their children into a very difficult and cheerless life of drill and study.…The University of Tokyo is perhaps the most famous institution of higher learning in Japan, and it can be proud of its many thousands of brilliant graduates, who have been ...
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目送飞鸿2024-04-27Share of market is more important to Japanese companies than immediate profitability.
常见问题：
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《日本制造》在当今时代还有阅读意义吗？
《日本制造》在当今时代依然具有极高的阅读意义。尽管时代变迁，但书中关于创新、质量管理、全球化经营以及企业社会责任的理念，依然是现代企业发展的核心要素。在全球化竞争日益激烈的背景下，索尼的成功经验和盛田昭夫的经营智慧，为当代企业家提供了应对不确定性、实现可持续发展的宝贵启示，值得反复研读。 -
《日本制造》对于了解盛田昭夫个人有何价值？
《日本制造》是了解盛田昭夫个人思想与人格魅力的重要窗口。书中不仅记录了他的商业成就，更展现了他对技术、教育和人类未来的深刻思考。通过盛田昭夫的亲笔叙述，读者可以深入了解他作为企业家的愿景、价值观以及面对挑战时的坚韧精神，从而更全面地认识这位塑造了现代日本商业格局的关键人物。 -
《日本制造》中是否提到了索尼的国际化战略？
是的，《日本制造》详细阐述了索尼的国际化战略。盛田昭夫在书中强调，索尼从创立之初就立志成为全球企业，积极开拓海外市场。书中记录了索尼如何在欧美市场克服文化差异、建立本地化团队、制定适应当地需求的营销策略，最终实现全球布局。这些经验为其他寻求国际化的企业提供了宝贵的参考和借鉴。
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